LinkedIn Empire State Building
Serving as the visual handshake to the third-floor reception and a high-traffic amenity hub, the space fosters connection, collaboration, and community while celebrating both New York City and LinkedIn's mission to create opportunity.
The design narrative draws a parallel between LinkedIn's mission to create opportunity and New York City's legacy as a place where ambition becomes reality. This shared sense of possibility informed the environmental graphics, weaving the story throughout the space.
The program includes architectural installations, curated artwork, environmental graphics, and an in-person art workshop for LinkedIn employees.
-
ERL partnered with the architectural team to transform key material moments into custom brand experiences. Bespoke wood, mosaic tile, and stained glass installations were designed to seamlessly integrate environmental graphics into the architecture, replacing decorative finishes with meaningful storytelling.
-
Inspired by the shared spirit of LinkedIn and New York City, the environmental graphics celebrate ambition, opportunity, and the endless possibilities that define both the brand and the city.
-
Artwork by local New York artists, alongside a bespoke installation created from materials produced during an employee workshop, layers the workplace with authentic stories and creative expression, adding the character and texture that make New York unique.
Architect - M Moser
Fabrication - 71 Visuals
Photographer - Alex Staniloff
Wood Relief Mural
A celebration of New York's five boroughs and the unique connections that brought them to LinkedIn NYC.
Designing Every Detail
Creating the look of a carved wood relief required careful testing and refinement. The final piece layers transparent printing, etched details, and precision cut-through elements to create depth and dimension.
Glass Partition Wall
Inspired by the many pieces that come together to make up NYC, the partition wall integrates a mosaic-style to celebrate the city's collective identity.
Custom Printing Workshop
ERL flew to NYC to lead a hands-on workshop where employees could pull their own prints, layer custom stamps, and take home artwork of their own—culminating in a large-scale, team-built artwork.
Learn more about the process here.
Local Artist Curation
Our team curated a series of artists who each reflect a unique aspect of the New York experience.